A live-action feature inspired by the classic fairy tale, “Cinderella” brings to life the timeless images from Disney’s 1950 animated masterpiece as fully-realized characters in a visually-dazzling spectacle for a whole new generation. The way this film kinda sidesteps the issues of abuse that it's portraying is a powerful moment missed that Disney wouldn't make up for really until Tangled. This film, like most of the other more famous Disney films from this era, is stunning. Cinderella at the ball is some amazing painted set-pieces.
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Years ago, the American writer Kurt Vonnegut often said there was one story that would always make a million dollars: Cinderella.
In Hollywood and in today’s economy, it is more like $70 million and that is just a start.
“Cinderella” made that amount in ticket sales when it opened last weekend. But the merchandising deals linked to the movie are also hugely valuable.
The respected British actor and moviemaker Kenneth Branagh directed “Cinderella.” It stars Lily James as Ella and Academy Award winner Cate Blanchett as her evil stepmother.
Reviews of the movie were mixed. Steven Rea of The Philadelphia Inquirer called the film “a winning re-do.” Richard Corliss of Time magazine wrote that “Disney finally got Cinderella right.” Other critics were not as happy with the film. Sara Stewart of the New York Post suggested the story-telling lacks substance. She wrote, “this Cinderella is all dressed up with nowhere very interesting to go.”
So the artistic success of the film is open to debate. What is clear, however, is the movie’s business success. It is a hit in the theaters but it is also a hit in retail. And Disney widened its usual market for “Cinderella” products.
There are products connected to the Disney film targeted not only at little girls, but women, too. For example, the famous shoe designer Jimmy Choo partnered with Disney to create a version of Cinderella’s “glass slippers” or shoes. You can buy them for about $5,000. At that price, you would not want to lose one at the ball, even if that is the way you get your prince. Several other shoemakers also accepted Disney deals to design versions of the famous footwear.
The makeup company MAC quickly sold all its products with official links to “Cinderella.” But lucky buyers were soon selling the products on the online marketplace eBay for many times the original price.
HSN is a popular television and online retailer of jewelry, clothing and objects for the home. The marketer is now an exclusive seller of “Cinderella” products.
So, is there anything left for the children, those people we think of as the traditional audience for the age-old fairytale? Yes, you can find toys and other children’s products at the American retailer JC Penney. Of course, you can also visit a Disney store.
Disney also produced an animated version of “Cinderella.” It came out in 1950 and is considered a classic. Which do you think the Disney company does best: live action or animated films? Post your thoughts in the comments section.
Caty Weaver wrote this story for Learning English. Hai Do was the editor.
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Words in This Story
merchandising – n. the activity of selling products that are related to something (such as a television show, movie, or sports team) in order to make more money
retail – n. the business of selling things directly to customers for their own use
ball – n. a large formal party for dancing
original – n. a document, film, painting, etc., which is created by someone and from which a copy or translation is made
Cinderella is an upcoming American romanticmusical comedy film directed by Kay Cannon, based on the fairy tale of the same name.
Plot[edit]
A poor, ambitious orphan gets her wish to meet a prince granted.
Cast[edit]
Cast also includes: Luke Latchman, Fra Fee, and Tallulah Grieve
Production[edit]Development[edit]
On April 9, 2019, Columbia Pictures announced a musical retelling of Cinderella, with Kay Cannon writing and directing the film, with James Corden having story credit and producing the film through Fulwell 73 with Leo Pearlman, Jonathan Kadin, and Shannon McIntosh.[1]
Casting[edit]
In April 2019, Camila Cabello was cast as Cinderella.[1] In October 2019, Billy Porter and Idina Menzel were cast as the Fairy Godmother and Cinderella’s stepmother, respectively.[2][3] On December 4, 2019, Nicholas Galitzine was cast as the prince.[4] On December 11, 2019, Pierce Brosnan was cast as the king.[5] On January 9, 2020, Maddie Baillio and Charlotte Spencer were cast as Cinderella's stepsisters.[6]
Filming[edit]
Principal photography began on February 13, 2020.[7]
Music[edit]
In April 2019, it was announced that Camila Cabello was working on the music for the film.[1]
Release[edit]
In June 2019, the film was slated for release February 5, 2021.[8]
References[edit]
External links[edit]
Retrieved from 'https://en.wikipedia.org/w/index.php?title=Cinderella_(2021_film)&oldid=942522524'
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